Protect your products & documents against fraud with HD3D

HD3D - True colour security hologram

Embossed holograms have been utilised as overt an covert security optical devices for over 2 decades. However, there is an increasing proliferation of counterfeit embossed holograms and even poor substitutes comprising of no more than diffractive foil being passed for embossed holograms. This is due to the nature of embossed holograms and the difficulty in viewing them under normal lighting conditions. The rainbow effect in these holograms can also be confusing, leading consumers to assume that any colourful diffractive effect signifies the presence of an embossed hologram.

To counter the proliferation of dot matrix systems and the ease with which embossed holograms of all types are now being counterfeited worldwide,  has taken soundings from the security industry and the demand has been universal. An overt, easily identifiable true colour security hologram that can be individualised and mass produced.

The result? HD3D. What makes  HD3D technology unique?

True Colour

True Colour as opposed to Full colour is the distinction made in viewing an optical feature that holds its colour. Unlike embossed holograms which exhibit a rainbow effect,  HD3D images maintain their original colours no matter the viewing angle. This provides a security device that is easily distinguishable and recognised in comparison with conventional embossed holograms. 

Individualised Coding

HD3D images can be created with unique identifiers such as serial numbers and/or bar codes. This will allow the identification of individual documents through the HD3D image. The coding systems used can also be encrypted. Unlike conventional printing or ablation systems, the unique identifiers are incorporated optically within the  HD3D structure during its creation. 

HD3D with indivdualised data

3D Image Switching

Multiple image swtiches can be incorporated into HD3D including both vertical and horizantal systems.

Easy recognisable overt features

HD3D images can be viewed under fluorescent lighting and maintain their colours under most lighting conditions and angles of view.

HD3D image under fluorescent light

Stereographic Animation

True colour animation effects can be created with a wide variety of subject matter. This includes digitally generated animation.

Stereogram with overt and covert flick-in channels

Covert Features

Ultraviolet images as well as microtext features (see image below) are readily incorporated into HD3D.

Microtext within HD3D image

HD3D is designed to be incorporated into a wide variety of security documents. It can incorporate 2D/3D, 3D or stereographic images or even a combination of all these techniques. HD3D can be cost effectively mass produced in roll form.

Production run of HD3D images

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